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It’s a noisy world right now, isn’t it? Do you find yourself forgetting where you read or heard something? It happens “on the reg,” as the kids say. So what can you do to stand out? Communicate effectively by implementing these steps:
• Know your audience.
• Say what you mean and mean what you say.
• Give people a reason to want to come back for more.
The final one is the “mic drop” cliche. You want to give your audience a reason to bookmark your website or follow your posts. And finally, be authentic. The best communicators show the most candor.
– Lisa Fischer, LisaFischerSaid.com