Focusing on the company culture of your business has benefits both in and out of the office, if done correctly.
– Hiring: More than ever, people, especially millennials, are looking at company culture as a major influencer when applying for jobs.
– Show clients who you truly are: This is your opportunity to shine to potential clients. Through social media and branding, display your company culture as a representation of your values.
– Employee engagement: A strong company culture gets employees of various levels interacting with each other more. This leads to increased creativity, retention and all around happiness for the entire team.
– Natalie Ghidotti, Ghidotti Communications