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Super Bowl commercials to keep an eye on

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The Super Bowl has long been considered the pinnacle of television advertising. With a price of more than $5 million for a 30-second spot, this year’s lineup should offer plenty of entertainment. Here are a few to watch for during the big game:

• Bumble – The dating app is set to make its Super Bowl debut with a commercial starring Serena Williams that was entirely produced by women.

• Doritos – With Chance the Rapper alongside Backstreet Boys, this ad speaks for itself.

• Disney – Though nothing has been confirmed, don’t be surprised to see trailers for “The Lion King” and “Avengers: Endgame.”

– Zach Parker, Ghidotti Communications

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