Run a restaurant? Encourage guests to ‘foodstagram’

“Foodstagramming” is a mealtime ritual. Are you encouraging this practice? Generating social media content is a challenge, but when a guest shares a photo of your food, they do the work for you. Not only will you get content to re-share, that guest is sharing it to an audience you might not have reached otherwise.

Here are tips to encourage guests to capture and share images: Create “sets” for photos like signs, backdrops and interesting table settings. Add some prompts to your menu, table cards or from your servers to ask people to tag the restaurant, and suggest hashtags.

– Emily Reeves Dean, Cranford Co.