Business Tips

Sean Castrina breaks down five effective ways to keep yourself motivated, with key tips on how to maximize your productivity.

Each day, more than 500 websites are built using WordPress, while 60 to 80 are built on platforms such as Squarespace and Shopify.

No one could have predicted the timing or severity of the COVID-19 pandemic, but experts long foretold a pandemic would occur at some point.

Engineers and scientists make lives better every day.

Sometimes email marketing can feel a bit like cold calling 2.0. But, when it’s done right, it can be an effective communications tool.

Employers can require employees to wear a face mask at work. If your business is going to require it, you should provide the masks or pay for them.

Over 90% of texts are read within three minutes of being received. There are few communications mediums that can claim the same effectiveness.

Now more than ever, brands need to show their customers that they put people ahead of profits. Not doing so risks irreparable reputational damage.

Well, none of us have been on this road before.There may be a roadmap, though.

As public relations professionals, we know the first phase in responding during a crisis is to stop the bleeding. Now, it’s time to win hearts and minds by sharing your authentic story. But how do you do that?

With restaurants, bars and retail stores closing all around the country, most businesses are taking a major financial hit. The good news is there are some easy ways to support your favorite store or restaurant while you stay at home. 

In order to help flatten the curve of COVID-19, many employers are encouraging employees to work from home.

The coronavirus is keeping many employees inside their homes as companies do their part to help slow the spread of the virus.

Good leaders know that they can’t fix someone or change a culture with a single conversation any more than they can make a business an instant, overnight success.

October is Global Diversity Awareness Month, which aims to promote the understanding of differing cultural perspectives.

The wisest guy I know often schedules walking meetings at work.

If you’re looking to improve communication between leadership and employees, it is important to remember that providing feedback should happen more often than during an annual review.

In recent years, there has been a rise in the number of businesses offering unlimited vacation time to employees. For those considering implementing this increasingly popular policy, here are a few reasons why it can be beneficial to your team.

The key to connecting with your target audience online is the creation of compelling content.

Developing the perfect pre-work routine can help maximize your daily productivity. Start this week by implementing the following routines:

Busy schedules can make team bonding seem like a pipe dream, but the results are great for morale and work ethic. Here are three places to consider for your team’s next outing:

Could you be benefitting from marketing your products and services on LinkedIn? Recently released reports from Microsoft suggest that you could be. The professional and business-based platform has shown increased levels of engagement recently.

What kills a good presentation almost as much as a lack of preparation? Letting the adrenaline get the best of you.

People spend more time at work than anywhere else, so providing an environment that reduces stress is essential. If you’re looking to develop a culture of wellness at your office, consider these ideas:

Saying sorry has become a habit these days, but over-apologizing at work can undermine your confidence and credibility. Here are fixes for three common scenarios:

Stuck with a tough decision? No obvious answer? A choice between two rights, as opposed to right and wrong? Here is a completely unfair question to help you get to the heart of your answer.

Almost everyone likes a person with a good sense of humor. Studies even show humorous people are more successful and are more likely to be in positions of influence.

After not speaking to each other for more than two years, the Beatles agreed to go to the roof of the building they were meeting in and play a set to “get it over with.” That rooftop concert was their last, but by the end of it they were re-engaged. They were reminded of what they could accomplish together.

If you think that going green at work is difficult, think again.

Whether it’s a company presentation or a Sunday prayer, speaking to a crowd can be terrifying. Here are four helpful tools: