Home BusinessSocial Media Thinking of launching a blog? Don’t.

Thinking of launching a blog? Don’t.

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If you could launch one content stream in 2019 given your limited time, resources and ideas, opt for a YouTube channel over a written blog. Video offers a chance to see and hear the benefits of a product or service, allows viewers to multitask while learning and is innately shareable.

When text and video are presented on the same page, 72% of people choose the video. On top of that, 53% of consumers engage with a brand after viewing a video on social media, with 20% visiting brands’ websites.

The best ROI on social media in 2019 lies with video.

– Emily Reeves Dean, Cranford Co.

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