Our agency just returned from an annual retreat where we discussed goals, the future and each other. This year, we took time to articulate our core values as a public relations and content strategy firm. Our values define our culture and set the tone for not only our team but also our clients.
Business
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Valentine’s Day is a time when romance fills the air, as couples shower each other with love and attention. For those who are struggling to regain that spark in their relationship, there’s Dr. Chelsea Wakefield.
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Perhaps nothing has made friends – potential customers, users and consumers – more accessible to small business owners and entrepreneurs than Facebook. In fact, more than six in 10 Arkansas small business owners described Facebook as “important” to running their businesses.
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It seems that nearly everyone is pursuing a side hustle these days. It’s almost impossible to get on social media without seeing a friend pushing a product or service.
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If you want people to engage and talk with you, ask better questions. We all know that the answer to “How was your day?” will typically be “fine.” Ask a more open question.
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Business email inboxes are noisier than ever, so avoiding “opt-out status” with your colleagues is crucial. Here are three tips for email etiquette:
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If you’re a young professional, it’s likely that retirement is the last thing on your mind. With so many unknown factors in a lifetime, it is vital to start saving early for retirement.
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It’s a word many of us use when we describe our days: busy. But how much work is actually accomplished on those super busy days? One of the things we’ve been discussing as a company is the importance of carving out time during the day to focus.
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For Nate Coulter, executive director of the Central Arkansas Library System, a library is more than a room full of books.
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UCA’s largest donation in school history represented more than just a major gift; it was a commitment to the future of visual and performing arts. The $20 million donation from the Windgate Foundation will be used for the construction of music and theater performance areas as well as 44,000 square feet of art space.
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“Foodstagramming” is a mealtime ritual. Are you encouraging this practice? Generating social media content is a challenge, but when a guest shares a photo of your food, they do the work for you. Not only will you get content to re-share, that guest is sharing it to an audience you might not have reached otherwise.
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The Super Bowl has long been considered the pinnacle of television advertising. With a price of more than $5 million for a 30-second spot, this year’s lineup should offer plenty of entertainment. Here are a few to watch for during the big game:
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Season three of the hit HBO series “True Detective” recently dropped with rave reviews.
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Career mentorship is an invaluable experience that can bring you to new professional heights that would be impossible to reach alone. Working with a mentor can also lead to personal growth.
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Recently, I had an employee tell me that her paycheck was not as important as the education we could provide her. As a business owner, you can’t afford to cut out employee development from your budget.
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No matter what industry you’re in, there are always company leaders to drive the entire business. Investing in these leaders should be a priority to maintain the successes you have achieved.
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An education is one of the most valuable assets one can have. However, achieving that education can prove difficult for some.
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Finding the right board member for your nonprofit can be daunting. Bring in people with different skills and ideas that represent your community.
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The newly implemented farm bill, signed by President Trump in December, removed hemp from the Controlled Substances Act. This is already making an impact in northwest Arkansas. Fayetteville-based Arkansas Hemp Genetics LLC recently agreed to a partnership with the University of Arkansas to grow, research and process various hemp flowers for cannabis oil production.
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The arrival of winter weather brings a heightened risk of catching the common cold. The following measures can be taken to avoid contracting the dreaded virus:
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In an era of social media obsession, LinkedIn seems forgotten in the wave of Instagram, Twitter and Facebook at times. However, the networking website can be a savvy resource for job seekers and professionals.
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As businesses continue to see the importance of connecting with their customers through social media, the photography used on those platforms takes on even greater significance.
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What does it take to lead a high-performing team? It’s one of the biggest challenges leaders face, according to Elise Mitchell, a three-time CEO, leadership strategist and executive coach. “You’re just one person,” said Mitchell. “As a leader you must be able to get things done with and through others that you can’t accomplish alone.”
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As people strive for healthier lifestyles in this season of resolutions, 10 Fitness has a unique offer for businesses seeking a corporate wellness program. With 11 locations across the state, each with trainers and classes, 10 Fitness partners with companies to offer gym memberships as an employee benefit.
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Financial success is something everyone strives for, but achieving it can prove difficult. Follow these fiscal tips to make 2019 your best year yet:
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Albert Einstein once said, “if you want to live a happy life, tie it to a goal, not to people or things.”
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When planning 2019 digital marketing efforts, companies need to look at past performance to understand how to optimize. But is what matters getting measured? For example, big numbers of followers on social media look great, but are those followers liking, sharing or acting on the calls to action?
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Most home buyers aren’t aware of the differences between new construction and resale homes. Here are key benefits of choosing new:
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Sometimes we set goals for the future to make an excuse not to act right now. In my vocabulary, someday has become a word I use when I can’t think of a good reason why I can’t do something immediately.